Marketing by the Numbers

"Conviction is the luxury of those sitting on the sidelines." This is what John Nash's imaginary boss said in the movie "A Beautiful Mind." For those of us who choose to play rather than watch, Measurement is the compass that guides us through our mistakes. What is your most important marketing tool? I would argue that your spreadsheet application should be high at the top…

Jamie Kiley Answers Site Design Questions

Have a web design question? Need some advice on how to make your site's design more effective? Jamie covers questions on how to design a professional website that will motivate your visitors to take action.

Dan Thies Answers Website Promotion Questions

Dan Thies is the author of "Search Engine Optimization Fast Start," and a frequent contributor to Webproworld. He has more books coming out soon on pay-per-click advertising, email marketing, e-zine publishing, and a beginner's book on building a small business website. Dan is happy to answer "almost any" question, but if you would like an intelligent answer, please stick to the general topics of online…