Always Ask about Competitors

Sometimes you can get so caught up in learning about the client's needs and so excited by your own enthusiasm for your solution, that you can miss asking about the competition even if the client mentions "competitors." Although you can, you may not want to ask about the competitor the minute the client brings it up, but you must get back to it.

7 Innovative Tactics to Increase Your Site’s Ad Sales Revenues

It is both incredulous and understandable, that many successful web publishers (in terms of building web traffic) have little or no regular advertising revenue based on their site's traffic. Incredulous, because in other forms of media, publishers are paid advertising on a cost per thousand basis (CPM). Understandable, because most web publishers do not come out of traditional publishing backgrounds and therefore, do not fully…

You Are What You Communicate!

Marketing is an integral part to any business. How you get the word out about your product or service can have a tremendous impact on the success of your business.

Tips For Selling In A Highly Competitive Marketplace

I am selling in a highly competitive marketplace. My biggest challenge in prospecting is creating interest and getting the appointment, since we really do not offer anything that is special or more beneficial than our competitors.