Leading the Blind

Conventional Formats Work

Books have a lot in common, regardless of the writer, content, or publisher. The covers are of sturdier weight than the inner pages. There's a title page. Some credits on the reverse side, or on the next page. Maybe a dedication by the author. If appropriate, there's a table of contents next. If there's an introduction, it follows. And if there's an index, it's at…

Can A Single Product Site Make It?

The short answer is no. The difficulty in making this model work is that the cost of generating a sale must be subtracted directly from the net from the single sale. Given multiple products, this cost is distributed over a number of sales, and thus is less per sale. More important, an existing customer is your best prospect for a subsequent sale.

Can You Risk Supporting An Affiliate Program?

There is an over-abundance of affiliate programs available. All eagerly invite you to participate. If you like, visit AssociatePrograms.Com. Allan Gardyne has the most comprehensive list of programs I have seen. Almost 3000 of them at the last count I noted. And he reports thoroughly on each, as information becomes available. (Allan does a super top job in this.)

Put An End To Ebay “Mystery Payments”

If you are a regular seller on Ebay, no doubt you have received a "mystery payment" or two along the way. A mystery payment is where you receive a payment for an auction with nothing on it to give so much as a clue as to what the person is paying for (or who she is for that matter). I once received an envelope with…

MS Word is locking my PC up!

Hello Carey, HELLLLLLLLLLLLLLLLLP!!!!!!!!!! This 53yr. old fairly PC illiterate female is having trouble with MS Word. For about 5 days, everytime I try to open Word up by double clicking on my Desktop, I get the hourglass, hear the "churning", then everything freezes up. If I do Ctrl, Alt, Delete, I get: "the system is seriously low in resources, would you like to terminate Winword?"…