network
Experienced trainers have an array of tools in their training toolbox that they use when they need to. Some tools, however, are…
I recently interviewed a prospective client. I asked her to briefly describe what she did. She said it was complicated, she did so many things. I asked who her clients were. She said she couldn't define them, that she dealt with everyone. I then asked how her business was growing and she said she was losing money, clients and had no referrals.
Fear is funny stuff. On the one hand, it keeps us from climbing too high in the tree. And from walking too close to the edge of the cliff. When fear cautions of such things, it pays to listen attentively.
If you have a successful off-line business, but no web site to support it, you have probably considered building one. Others may even be chiding you because you haven't done so. Despite what you may have heard or others tell you, there is only one valid reason for building a web site and that is to increase profits. To create a site simply to have…
Suppose you produce a super widget that sells for $50.00. If Charlie comes along and says, "Hey, I can sell the heck out of these. How's $20 bucks a sale sound? Wanna deal?"
The equation is simple enough. It says it all - doesn't it? Or does it? Why the question mark?
