Keeping an Eye on the Competition

Do you know what your competition is up to? Are they gaining on you? Preparing to launch a new product? Planning an expansion? Facing bankruptcy?

Should You Add an Affiliate Program to the Marketing Mix?

Online sales from the corporate web site not all you had hoped for? Is the site barely holding its own even though you've paid top dollar for a good design, your best copy writers generated the text, and a search engine guru managed to get you decent rankings in the search engine war?

Your Portfolio: A New Slant on an Old Subject

If you're involved in any sort of freelance, or creative work, you know the importance of a portfolio. You need an efficient way to show your best work to potential clients, customers and employers. This article discusses a new approach to creating your portfolio and new ways to portray your creative work to best advantage.

A Feasibility Study and You: A Dynamic Duo

You have a great new business idea. You've asked your friends and family for feedback and they gave you thumbs up approval. You've asked your existing customers if they'd have use for such a product or service and they've indicated they would. Lastly, you've done some soul searching and you know you're truly interested in this concept and have the commitment to stick with it…

From Dreams to Reality

How many times have you wondered why everyone else seems to get the breaks in life and none seem to come your way. You work and struggle to make ends meet while others apparently effortlessly cruise through life. This was a question I asked myself before I realized that they were no different than me. It all came down to the way you think and…