Thinking “Global” in Global Terms

Final exams are around the corner and another semester is about to end. And this week in college the curriculum in my marketing management class is centered on global marketing and the new, global economy (which of course is primarily knowledge-based). Undeniably, my students were quick to point out that the catalyst, which is “shrinking” the world and giving new meaning to the expression “the global marketplace,” is certainly the Internet.

How to Quickly Build a Massively Successful Business Even if You Have No Money, No Products, and No Customer List

When I first heard these claims, I too was a skeptic. After all, I’ve been building highly successful businesses for nearly two decades and thought that I had seen and heard it all. If nothing else, it sure feels like I had, until I met a young man who showed me something new.

They’ve Got Me Under Their Skins

For the longest time, I’ve been a big fan of skins; no, not the kind of which you’re thinking. I’m referring to GUIs (i.e., graphical user interfaces, which create the look and feel of a computer desktop or application). Skinning is becoming very popular. I, like many PC owners out there, are bored with that same old Windows look and feel. (Mac users are surely not excluded.)

Introduction to VLANs

I’m always amazed how people get themselves all tied in a knot when the topic of VLANs comes up. At the most basic level, a VLAN is nothing more than a broadcast domain. The only difference between a traditional broadcast domain and one defined by a VLAN is that traditionally a broadcast domain has been seen as a distinct physical entity whose boundaries consist of a router. In fact, VLANs are very similar – their boundaries are also defined by a routing device, just like any broadcast domain. However, a VLAN is a logical construct, meaning that hosts are not necessarily groups within the physical confines of a traditional broadcast domain.

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