Events
Always Do the Hardest Thing First
"In the time you spent complaining about this, Susan, you could've had it done."
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Promote your website using Newsgroups
At present there are over 3.3 billion pages indexed by Google, and that definitely does not cover the entire Internet. With so many competitors around, you sure have to use every conceivable method available to promote your website.
How Small Companies Can Survive on the Publicity Island
So you're not the industry leader. Maybe you don't have a whiz-bang product and your CEO (alas) is not charismatic. Does the media basically ignore you? Are you a "survivor" or have you been voted off the publicity island?
Building New Business Through Referrals
One of the most effective ways to generate new business is to encourage customer referrals. That is, you can use the influence of happy customers to help your business continue to grow without having to rely on constant advertising.
How to Build an Online Business
If you recently started an online business, you are finding out that it is different than owning a brick and mortar business. Although the basic strategies are the same:
Bill Collecting Q & A
Jim: When I work up the nerve to call someone about an overdue bill I always seem to fold or lose my cool as soon as the other guy throws a reason at me for why the bill hasn't been paid. Do you have any suggestions? Patrick, NJ
