Mistakes of Search Engine Marketing

Is SEO No Longer Effective?

Search engine optimization has become more challenging over the years and there are many critics out there who have declared that it no longer works. There are thousands of small sites populating those top search indexes! So, don’t buy into the idea that SEO is no longer effective; if you do your site will never realize the potential of being highly indexed by any search engine.

ROI on IT Trainings- A Dream for Present Day Organization and its Employees

In the present day scenario, every organization dreams to create a niche that is beneficial for both the organization and the employee. With the changing times, the need for keeping oneself abreast with the latest in the industry impacts the actions and strategies an organization may employ to survive. Day to day variations in the industry in turn sets the pace of change that an organization sees in every sphere or area of its functionality.

Search Engine Marketing Tips

Target the Right Keywords

A keyword is a word or phrase that a web surfer will use in searching for a website. Some think that choosing the right keywords is a no brainer, but don’t be fooled into this line of thinking. If you jump in, optimize your site and achieve a top ranking from the keywords you chose you may then realize that your visitor counter has not changed at all. All that hard work to optimize your site keywords and nothing to show for it.

Creating Value With Streaming Video Content

Having a corporate or promotional video for your company is often viewed as something of an expensive luxury – useful, but rarely considered to be an essential marketing tool. Whilst many businesses can understand the benefits of having a corporate video, all too often they are put off by the perceived cost and subsequently find it hard to justify commercially. Furthermore, the process of making a video can at times, appear complex and intimidating, with an array of technical terms and processes.

7 Basics to Look for in a Work at Home Business

We live in the age of the internet. No where has the internet made a bigger impact than in the area of the “work at home entrepreneur”. You want to start your own home based business. But, there are so many different ones. Some are legitimate, some aren’t. Since the purpose of your starting a business is to make money and free up some free time eventually, you certainly don’t want to waste your time and money on a scam. So, therein lays the problem. What do you look for when starting your own work at home business? The following is a list of just a few things to look for in a home based business opportunity.

Increasing Revenue with Your Website: The Featured Link Revolution

Since the birth and popularity increase of the Internet, advertising has become a booming industry. Throughout the past few years, more and more types of advertisements have begun in an attempt to make online advertising more effective: cost effective for advertisers and sufficient revenue sources for publishers. Banner ads, newsletter ads, pop-ups, pop-unders, and many other forms of advertising have been tried. Making Flash banners hasn’t improved the click through percentages either. What is going to be more effective? Featured Links are going to become the new frontrunner in the online advertising industry.

Submitting To DMOZ the Open Directory

A very important step or the most important step is getting your site listed in the Open Directory Project (http://www.dmoz.com). This directory provides search results for many of the important search engines and online portals. The ODP is not a search engine, thus is not driven by a robot spider. It is a directory which is edited by a live human being and you must acknowledge a few very essential points if your submission is to be of success. How long does it take to get submitted? Some sites may take a couple of weeks and other may take half a year. So, make not of the suggestions below and if all goes well you’ll be in sooner than you think.

Teleconfererencing: 15 Ways to Promote Yours

Teleconferences, also known as teleclasses or teleseminars depending on the presentation format, are the second hottest marketing delivery technique for 2004. This delivery format satisfies the yearn to learn and opens an exchange to unbelievable global portions. Previously called distance learning, this format actually began in the mid-1990s through higher learning institutions. Now, without leaving your office or easy chair, you can put on a headset, lean back and learn. No parking challenges, gas usage, or travel time required.

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