Article Swapping and Trading Tips

Swapping articles is a great way to improve your search engine rankings and at the same time attract more visitors to your site. Creating an Article Trading Center is the most effective resource you can actually provide your potential visitors. An article trading center is basically where you would swap articles with other webmasters and article authors related to your web site to benefit all parties. This is done the same way as exchanging links but has a higher return on investment or greater results (my opinion).

Beyond Keywords: Exploring Behavioural Research

If you have ever studied search engine optimization, then you’ll know that most educators place tremendous importance on performing good keyword research. After all, it’s true that we need to optimize our pages for the best phrases, or we will never realize our true traffic potential. It’s all about trying to attract the ideal audience of searchers to our Web site, right? Is that not what most of people do? They build a Web site offering their business services, then they say to themselves “How do I get traffic to my site?” For many Web site owners, their source of traffic is an after-thought.

Code Validation & Compliancy – The New Beginning XHTML

Code validation is still widely debated as to whether it is required for performance within the search engines. It is only a guess that the search engines don’t utilise it within their algorithm, but nobody is actually 100% sure on that fact. Tests are performed and results obtained with conflicting information whether code validation is taken into account. What’s new and interesting though, is the overwhelming popularity of XHTML.

13 Free or Cheap Effective Advertising Methods

Advertising is the life blood of any business, no matter how big or how small. No advertising usually means no business. Large companies have an almost unlimited source of advertising dollars. Small business owners on the other hand, are limited in the amount of money they have for advertising. So, the problem is how to make ones advertising dollar get the most bang for the buck. It’s not enough to advertise. Your advertising must be effective. So, once you have a website or an ad to advertise, check out the following ways to advertise for little or no cost.

Realtors – How to Use This Powerful New Tool To Flood Your Site With Traffic

Face it, it’s getting harder and harder to stand out as a realtor on the Internet. As a legitimate business professional, it must be frustrating to realize that much of your advertising just isn’t getting through to your best prospects. These days your prospect is well equipped to block, filter, and kill most of your advertising – even if they legitamately asked for it. Tough anti-spam filters block your emails – even though your prospect requested it. Pop-up blockers may prevent your prospect from seeing information that they need and would find useful. Simply, your prospect’s marketing radar is more sophisticated and getting your message under it is quickly becoming harder than infiltrating U.S. airspace.

Link Popularity Basics

Link Popularity is defined as the number of web sites linked directly to a particular web site. Building a web site is only the first step towards a successful presence on the Internet. In order to generate traffic for your site, web surfers have to be able to find it. Search engines like Google, Yahoo & AOL are the number one doorways to your site and in order for a surfer to find your site it needs to be optimized for; link popularity, keywords, text, image alt tags, urls and then properly submitted to the major search engines.

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