Google Links AdSense Accounts with Google Analytics
Google is now offering wide availability of Google Analytics and AdSense integration. AdSense publishers who wish to make their site more profitable are going to want to link their AdSense accounts with a Google Analytics account.
To do so, you simply need to log in to AdSense, click the link that says "Integrate your AdSense account with Google Analytics" on the Reports > Overview tab, and follow the on-screen instructions as illustrated in this clip:
Craigslist To Meet With Illinois Attorney General
Craigslist is not on law enforcement’s good side at the moment; its erotic services section has come under fire from all sorts of people following the attacks in Boston. But it looks like the lines of communication are still open, at least, as Craigslist representatives will soon meet with Illinois’s attorney general.
Gmail Bolsters Emoticon Offering
Back in October, Google added a number of new emoticons for Gmail in a Gmail Lab. That round even went so far as to include a pile of feces complete with flies buzzing around it. I wish I was making this up.
Time to Put the Brakes On the Cybersecurity Act of 2009
What is essentially a federal government power grab combined with a giant money grab for industry is a real and perhaps unnecessary threat to your privacy and personal security. On top of that hole in your privacy, the Cybersecurity Act of 2009 plants a big, potentially exploitable hole on the network.
Google News Comes To Twitter
Google began feeding news headlines to Twitter this week, but fewer Twitters seem to care about that than say, Oprah or Martha Stewart.
Nielsen: Twitter’s Audience Retention Rate Sucks
Getting someone’s attention can be difficult these days; people have so many interests and so little time that convincing them to swing by a website can count as a real victory. Unfortunately for Twitter, it’s also important to keep people around, and in this respect, statistics indicate that the micro-blogging service is failing rather miserably.
When to Use and When Not to Use Social Media
As a report from Michael Stelzner recently made abundantly clear, although the majority of marketers are using social media, most still have many questions about how to use it.
Internet-Connected TVs Gaining Popularity
Demand for Internet-connected television is growing rapidly, according to a new study by the Consumer Electronics Association.
The study, "Net-Enabled Video: Early Adopters Only?" found that about half of potential TV buyers say they are likely to purchase an Internet-connected TV.
There are numerous ways people would use an Internet-enabled TV. Almost half (48%) of U.S. online adults would use their Internet connected TV to find out more information on upcoming shows and identify a song that played during the show.
AOL to Buy Back Google Stake, Break Away from Time Warner?
AOL is reportedly buying back a 5% stake owned by Google, and it has a new CEO in Tim Armstrong, formerly of Google. A spinoff from Time Warner is also anticipated.
Will Twitter Replace Google in Search?
Has Google’s model of spidering and indexing web pages in an ordered list become obsolete? Is the old static model of search about to be replaced? Does a real-time online conversation (a la Twitter) make for a more relevant and compelling search experience? These are the questions that I recently posed to a group of search and Internet experts. To say that these guys know their stuff would be a complete understatement. It’s more like these are the professionals that have defined the modern science of search and search marketing. You’ll see what I mean when you read the quotes below.