YouTube Makes Analytics Data Easier to Mess Around With

YouTube has continuously been improving its video analytics program YouTube Insight since its launch last year.

"Whether you want to know how old your audience is, how many times your most-viewed video was rated last week, or which minute of your clip is most engaging, YouTube Insight can give you the answer. As we add functionality, we’re careful to preserve YouTube Insight’s clean and easy-to-use look and feel," says YouTube.

Google Reaccused Of Lobbying Against Privacy Provisions

Several months ago, Consumer Watchdog asked Google to "cease a rumored lobbying effort aimed at allowing the sale of electronic medical records."  Google responded by calling the claim totally false.  Now, Consumer Watchdog’s come back with evidence that Google lobbied for something health-related, and the group’s demanded an explanation.

Users’ Gamble Is Web’s Jackpot

People forgive advertising if an ad addresses their needs directly and keeps what they enjoy free of charge. They’re even willing to sacrifice a little benign personal information, if information is the currency granting them access to reward. It’s very simple conditioning—action yields reward—and that simple conditioning is the primary reason Facebook will succeed eventually.

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