Fanning the Flames of the Viral Marketing Fire

Social news is the largest source for igniting campaigns, according to Greg Finn, Director of Internet Marketing at 10e20. This was discussed in a session called Igniting Viral Campaigns: Leveraging Consumer-Generated Content at the Search Engine Strategies conference in San Jose.

Bing Paid Click Share on the Rise

Efficient Frontier Insights shares some data that indicates Bing continues to grow significantly. In June, the firm reported that Microsoft experienced a 13% increase in paid click share. Now they say for the first week of August, Bing has lifted click share by 44% since the beginning of June.

What Kids Are Searching For Online

The most popular search terms kids are searching for include sites like YouTube, eBay and Craigslist, as well as social networking sites like Facebook and MySpace, according to a new report from Symantec. The words "sex" and "porn" also made it to the top, ranking number four and six respectively. Number nine on the list was "fred", for Fred Figglehorn, popular fictional character whose YouTube…

Facebook Restricts Sponsored Status Updates

You've probably heard of the concept of sponsored tweeting. Perez Hilton is making deals to do it. The company Izea, which is known for PayPerPost, is offering such services. Those are for tweets though. To make sure this practice doesn't break into Facebook, the social network is working on changing its statement of Rights and Responsibilities.

A Look At Mobile Local Search

In the session "Keeping it Local: The Convergence of Phones & Local Search," the panel discussed the impact of mobile search. Coverage of the SES San Jose conference continues at Webproworld Videos.  Stay with Webproworld for more notes and videos from the event this week.