Ask Kevin About The Googgles
Everyone knew the obligatory April Fools Day practical jokes were coming. Some were funny. Some were lame. Some were just flat out bizarre. There were, however, a few jewels that separated themselves from the rest of the ordinary April 1st offerings. Here are the pranks that bear honorable mention.
Matt Cutts: The Hack That Wasn’t
Link Request Form Smells Of Elderberries
Creating a link usually requires no more than a few clicks, but when linking to the Irish Cancer Society, a 700-word “link request form” must be filled out. According to the group, you’ll need to print and sign that form, and then fax it to the society’s headquarters, as well.
Women Slow To Embrace Online Video
Who watches the most online video? Though women out number men by 6 million online men still consume more Web video content than women, according to a report from eMarketer.
"While 78% of males watch video online, only 66% of females do," says Debra Aho Williamson, eMarketer senior analyst and the author of the new Women Online: Taking a New Look report. "They are less likely than males to visit most video destination sites – even the biggie, YouTube."
Sierra and Locke Getting Along
Glad to see that Kathy Sierra and Chris Locke are getting along and have made a joint statement and appeared this morning together on CNN (I, and several others who were filmed for this, were cut out).
Don’t Market to Ignorance!
“Plop, Plop, Fizz, Fizz, I don’t know what’s in it?”
2 New Features from Compete
Compete (of Compete Inc) is set to release 2 new reporting additions to their competitive analysis tools suite. Known as "Attention" and "Velocity" these features will be free of cost to all users.
Bloggers Resolve Dispute On CNN
Before their appearance on CNN this morning, bloggers Kathy Sierra and Chris Locke issued a joint statement responding to issues raised throughout the blogosphere following Sierra’s revelation of death threats against her, as well as the depiction of her image in misogynistic sexual photos.
Is No Money a Reason Not to Buy?
This is the tenth part in a ten part series.
Hopefully you have learned enough by this time that this will rarely happen to you, because you have already covered this base before you ever get this far. Unfortunately, there are some people who will be slaves to their own rigid way of thinking forever: I call it poverty mentality! But we owe it to them and oursleves at this point to give them one more chance to step up: if they say simply that they cannot afford our prices:
“I’ll Finish My Site, Then Buy SEO and Advertising”
This is part 8 in a ten part series.
This is one of the most common excuses not to make a purchasing decision: and it should be the easiest to deal with if you do it properly:
AdWords Yellow Background – PPC Disaster?
And so Google AdWords is testing yellow background for paid ads in their search results. Quite a few marketers are happy about it but I find my self saying … “this will lower the CTR”. Quite a few agree;