Category: Marketing

Apple fans and neutral observers share their thoughts on the “Droid Does” advertising campaign, showing the pros and cons of both ecosystems.

FTC’s guidelines for sponsored blogging face challenges from IAB over constitutional concerns. The debate intensifies over definitions, implications, and methods of disclosure.

The synergy between search and social media is crucial for online visibility. Learn how social media impacts SEO and how to leverage it.

Discover how businesses can utilize Facebook traffic to strengthen brand loyalty through engaging content, ad campaigns, and more.

Google hints at web speed’s potential role in search rankings. While not confirmed, optimizing for speed can improve site rankings.

Pepsi pivots from Super Bowl commercials to invest in social media marketing, marking a shift in advertising dynamics and underscoring the power of online platforms.

Google introduces breadcrumbs in search results to replace certain URLs, enhancing user experience by displaying clearer site structure.

The impact of duplicate content on major search engines like Google, Bing, and Yahoo and discover strategies to avoid related pitfalls.

Eight days ago, we wrote about a Google Chrome advertising campaign that’s taking place in the UK.  This morning, Hitwise followed up on the subject by publishing some statistics, and the stats indicate that that the campaign’s achieved a certain level of success.

Use Twitter for effective marketing strategies. Learn how features like Twitter Lists, and multilingual support can amplify your reach.