WebProWorld
There’s a therapist in my hometown who bills 55 hours a week and has a waiting list of several months of clients trying to get in to see him.
He owns a business card. That’s the extent of his marketing. He doesn’t even have a sign on his door. He couldn’t really market, he doesn’t have the time. He’s in his office 10 hours a day making money hand over fist.
You may have inadvertently invited a spy into your computer. The spy is known by a few names “spyware, adware, trojans”. Whatever it’s called, what it does, once it’s in your computer, is start taking statistical information as you travel the Internet. It may also send you pop-up ads and slow down your computer. Wired.com mentioned it “could even collect your credit card information”. According to “OptOut”, one spyware program attacks your e-mail signature file.
Recently, the Academy of Web Specialists had the good fortune of having Adam Soroca, a representative from Terra Lycos http://www.lycos.com, attend a chat session to visit with our students. Mr. Soroca provided some excellent information about Terra Lycos as well as their plans for the future.
As means of introduction, Adam is the Group Product Manager for Lycos InSite and is in charge of building a comprehensive suite of search marketing tools. He has general management responsibilities for the vision, execution, and delivery of the Web-based platforms.
Almost everybody promotes affiliate programs these days more than ever. Even the ‘gurus’ use them to generate multiple income streams along with their own business. I’ll show you exactly how I generate INCOME marketing affiliate programs and how you can do the same even if you don’t have your own Web Site or Newsletter.
The following tactics can apply to any kind of affiliate program.
Advertising costs are a bitter pill to swallow for many small businesses. Many businesses rely on advertising to keep customer traffic up, but the cost of a continuous advertising presence can be overwhelming for some small business owners especially in today’s sluggish economy. Here are 3 tips to help you reduce your advertising costs while maintaining your advertising effectiveness.
Enough with the doom and gloom. So the economy is not as strong as we would like it to be. If you decide to curl up into a ball and just accept the worst, then you’ve already lost. You might as well just close up shop now.
But a downturn in the economy isn’t the end of the world. What perpetuates economic dips is the reaction business owners and consumers have to it. People clam up and act like this might be the big one; the end of capitalism as we know it. That attitude is what spawns recession.
Spam has not only become troublesome because we all receive too much of it, but it’s now a problem for legitimate e-zine publishers such as you and me. This is because the spam overload has driven many companies and individuals to use “anti-spam” software to help screen out the junk. Unfortunately many of these programs filter out our opt-in publications as well.
Let’s first look at what common filtering tools are out there:
Here are 10 basic ‘must do’ steps for small home based webmasters like you and me:
1. Trade mark all your slogans, logo, ultimate selling proposition etc. by putting a TM sign [For example: The House of Viral e-BooksTM ]. This also gives you a touch of `class` and creates a brand image for you.
2. Put a Copyright notice and date (Copyright [C] 2002 Your name) on all your creations, articles, sales letter, web pages etc.
Many of us have had and still have dreams and desires for our lives. Those same many of us have not been taught or shown the real mechanics behind drawing our *dreams come true* to us.
If your job causes a lot of stress, taking up a hobby that lets you work with your hands can help you wind down. That’s why Erica Basile took a class on quilting. After making a quilt for her daughter, Erica put all of the leftover squares into a kit as a gift for a friend.
