Despite its obvious success, YouTube’s long been regarded as something of a loser in the video-sharing community because of its clips’ poor visual quality. It looks like there’s a new contender in the huge selection/iffy picture category, however, as it turns out that at least 40 percent of the videos uploaded to Facebook come from webcams.
UK Online Publishers Predict Digital Revenues Will Grow 16% In
UK online publishers predict their digital revenues will increase by 16 percent this year, according to an annual census survey by the Association of Online Publishers (AOP).
The census was carried out from February 9 to March 2, against the backdrop of economic uncertainty. Digital publishers remain pragmatic about their long -term future of their businesses with 63 percent of online publishers planning to increase their digital investment this year, while only 7 percent anticipate a decrease in investment.
Cuban: NBA Makes Money with Twitter
We’re hearing more and more about companies and organizations making better use of Twitter as a revenue driver than Twitter itself. As far as entrepreneur and Dallas Mavericks owner Mark Cuban is concerned, the NBA is one of those organizations.
Local Google News Feature Recently Expanded
Here in the United States, we’ve been enjoying the local news section in Google News for a while now. Last year, Google launched this feature allowing people all over the country to see news pertaining to their local city aggregated in its own section on Google News just like the World, National, Business, Entertainment, etc. categories.
On Friday Google launched the feature for Google News users in the UK, India, and Canada. To use it, find the local section on the front page and enter your city, state, or postal code in the local search bar:
New YouTube Call to Action Works Well for Non-profits
This week YouTube launched a call-to-action feature for its non-profit partners, allowing them to include in-video clickable ads leading to their web sites. Apparently they are quite effective, because in one day, one of the partners raised $10,000 using one.
Of course it probably helps that the video was featured on YouTube’s home page. The video can be seen here:
AdSense Video Units Get The Axe
Here’s a bit of bad news for anyone using AdSense video units: there simply aren’t enough of you, and as a result, Google plans to stop pursuing the monetization option. The company’s left individuals about one month to land on another strategy.
Google Taking TV Ads Online
Google is reportedly readying a service that will allow advertisers to distribute ads across not only television through Google TV Ads, but through YouTube as well. According to the Wall Street Journal, the service is called Google TV Ads Online, and will be launched within the next several months.
Google Shows Paid Search/TV Relationship
Google has conducted a study looking at how paid search affects TV viewing habits. The results are pretty interesting.
Adam Stewart, Google’s Industry Director for Media & Entertainment tells Murdok that the research confirms that paid search is an effective way to build traffic for a network’s website and, as a result, increase viewership for content like online video.
EU Study Disputes Market’s Ability To Enforce Net Neutrality
A study sponsored by Dailymotion, eBay, Skype, and Google and YouTube of European Internet users showed that 91 percent expect their ISPs not to block or limit their Internet service and that all legitimate websites and applications receive similar treatment.
Netflix Gets More Personal
Netflix recently started integrating Facebook Connect into its site, allowing the service to get more social with people sharing movie ratings, and things of that nature. Now Netflix has announced some changes to its site in general that will give it a more personalized feeling all around.