12 Tips For More Effective Letters
Assessing the Effectiveness of Your Letter Before you send a single line of mail, pause and ask yourself a handful…
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Category: Print
REAL ESTATE Agents … Do your Marketing Proposals Make the Grade … really?
Are they instrumental in securing listings? A staggering 8 in 10 real estate marketing submissions simply don't "cut it", and…
Database Programming With Java + JDBC: Part 3/4
Our Address Book App (contd.)
The Reporter Called! Now What???
You've sent the press releases and after what seems like an eternity of waiting, you finally get the call! The…
How to Write Autoresponder Follow-Ups
Writing Autoresponder Follow-Ups is something anyone with a basic knowledge of their business can do. You see, it's very easy…
How to Steal What Works & Use It For An Unfair Advantage
One of the greatest ideas I've learned to help me with marketing is to create a 'swipe file.' This is…
It’s All In The Mind.
How hard do you practice to be good at what you do? Golfers swing clubs for hours on end. Tennis…
Build Your Marketing Muscle
During a saxophone lesson the other day I realized how much regular practice can help a part time internet marketer.…
8 Things to Remember When Designing a Direct Sales Piece
When it comes to designing a direct sales piece, whether it be a brochure or a sales letter, the little…
10 Secrets For Writing Killer Complaint Letters
Complaint letters aren't always fun, but sometimes they need to be written. In many cases, if people don't complain, the…
