When “On the Lot” ended, the winning director was ushered into DreamWorks by Steven Spielberg. YouTube’s Project Direct can’t offer quite so admirable a prize, but participants will still be able to gain some great exposure.
YouTube Talks Politics
Social networks have become deeply involved in the political process and have attracted the attention of all the major presidential candidates. Murdok spoke to YouTube about its role in the 2008 presidential election.
YouTube 101, Just Because
Your first reaction to the news that a college offers a class in YouTube might be to dredge up old "underwater basket-weaving" jokes; learning the school is in California, might be less surprising – after all, Stanford offers a course in Facebook apps.
Prince Pops Off At YouTube, eBay
The pint-sized popster Prince has lawsuits planned for YouTube, eBay, and Swedish torrent search site The Pirate Bay over unauthorized uses of his music.
YouTube Makes Music Royalty Deal
The MCPS-PRS Alliance is a UK organization with over 50,000 members; the organization exists to deliver royalties to its members, who are mainly music writers, composers and publishers. And according to a new deal, some of those royalties will come from YouTube.
It’s YouTube And MeTube, But Not ThemTube
The problem with open societies, free speech, and Web 2.0 is that any ol’ jerk can believe and say anything they want. That you’d rather they didn’t is kind of your problem. But it’s a bigger problem for larger entities like YouTube and Google who provide the platform, or, since Microsoft’s not using it, the soapbox for the jerks to stand upon.
YouTube Ads (The Aftermath)
YouTube finally unveiled the first real version of its a platform last week, and we’re still processing the results. Some stories:
YouTube Phone To Have Good Camera, Bad Name
There’s fresh news about the YouTube phone, and I’ve got to admit, it sounds pretty cool. Everything but the name, anyway: “Viewty”? But the LG KU990, as it’s also known, should have a lot of interesting features.
YouTube Gets In-Video Advertising
Google’s finally settled on a way to monetize YouTube, announcing they will be inserting ad overlays at the bottom of media partner videos. With pre-sale bandwidth bill reported to be $1 million per month and a pending Viacom behemoth of a lawsuit, the monetization strategy comes none too soon.
Google, YouTube Grow In San Bruno
I buy clothes once a year or so (if that). I run searches dozens, if not hundreds, of times per day. So on the whole, I’m rather pleased with this development: Google is taking over a San Bruno, California property formerly inhabited by Gap Inc.