Pay Attention To Your Customers!
A lot has been written about what makes a good salesperson. Education, experience, training, and even a certain inborn "killer…
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Tag: Value Proposition
Start Your New Business TODAY
The right time to start your new business is right now. Today. Whenever I suggest that to someone who's going…
7 Bullets to Making an Easy Sale
Let's say you already know what a visitor actually want from you, since you're successful in driving targeted traffic. Right?…
Know Thyself and Thy Business
I recently interviewed a prospective client. I asked her to briefly describe what she did. She said it was complicated,…
Making a Difference
"All customers care about today is price. It doesn't matter if your product (service) is better, lasts longer or enables…
Selling the Value Proposition
Pricing your product or service is one of the thorniest marketing decisions you will make. Typically, you will consider the…
Small Biz Spring Growth Tactics
Now that Old Man Winter has hit the road, small businesses can increase cash flow this spring and summer by…
Get Clients to Choose You Again and Again
Did you know that 95% of small sized businesses fail because their owners don't pay enough attention to sales copy?…
The “Bang for Your Buck” Proposal Writing Approach
In an increasingly price-sensitive world many business professionals feel that the only way they're going to win in a competitive…
Entrepreneurs: Benefits vs. Features-Know the Difference!
Entrepreneurs know their business. They know their product, their service. Many of them write creative Web sites. But, one thing…
