WebProWorld
If you spend any time surfing the Internet, you’ve probably encountered a few error messages.
Error messages have numerous causes, such as misspellings, outdated links or internal server errors. When an error is encountered, your server will display specific generic error pages according to the error. These error pages are not only dead ends, but they are also very frustrating for your potential visitors.
Do you know what’s the 2ND MOST VISITED page on your web site?
This may surprise you. But in my consulting work the error page is the second most visited web page on many of the web sites that I’ve seen!
1. Track and analyze your web site traffic.
Most web hosts offer traffic analysis data to their clients, and it is arguably the most important tool at your disposal in measuring the effectiveness of your website. By taking the time to understand this data, you can begin to understand the motivations and interests of your audience. Are many of them leaving on one particular page? Perhaps you should make some changes to keep their interest. Are most of them looking at one particular part of your site? Perhaps you should make it a more featured area. Since this data updates on a regular basis, you are also able to gauge the effectiveness of any changes that you make. These are the most basic examples, as there are many more useful bits of information available- what search terms your visitors are using to find you, what sites are bringing you the most traffic, how long your visitors are staying, etc. Maintaining a successful website is an ongoing process, and visitor data is crucial to getting optimum results.
The biggest mistake and the reason most people fail at clickthru marketing is that they just pop in their affiliate link and start sending folks to their affiliate website.
If you’ve been struggling with your website traffic and your
sales aren’t what you had hoped for, then maybe it’s time to
start paying for traffic.
Question: About 5 months ago I started on a quest to make the best site possible, with the best content for the users that I wanted there. My URL is http://www.skateservice.com. Now that I’m actually getting traffic, I can’t turn it into sales. I am an affiliate of the #2 online skateboard shop, but I’m not seeing any turn around from it. I place banner ads, and feature ads on my site, but no one seems to be buying anything. The whole purpose of the site is to make it an E-Zine type, with the option to buy products that I know the customer is in the market for. Any ideas or thoughts would really help me out here.
Building your Internet business can hard enough without falling victim to traffic thieves. No, I’m not talking about software that overrides your affiliate links with those of another, but the kind of thieves that take your money with lies or deception and don’t deliver what they promise or what they lead you to believe you will get: the so-called guaranteed traffic sites.
You probably get gobs of reports on web site traffic but don’t really do much with them other than track page views and visitors. Increasing your traffic using ads, search optimization, and pay-per-click won’t do you much good if visitors don’t do something once they get to your web site.
Question:
Part 1 – Can one calculate how many people *typed in* the URL with Webalizer? With Webtrends? Does this have anything to do with the “direct request” number or the referrers that are the site URL itself?
Question: I’m not getting the traffic I would like. Can you tell me what I need to do?
