As a sports fan I don’t get to write much about sports and Internet marketing. Now that I think about it, I’m not sure why that is but I’ll work on that later. What we have covered extensively here at Marketing Pilgrim is the decline and fall of the Printed Empire; the newspaper. Today, in fact stands to be a rough day again as the Boston Globe workers agrees to more cuts to keep the paper in print.
Tony LaRussa Taking Twitter To Court Over Fake Account
It was only a matter of time before the lawyers jump on the Twitter Express. While might suspect that some big Hollywood celeb would be the one concerned with having their image “abducted” on Twitter it instead goes to a veteran Major League Baseball manager, Tony LaRussa of the St. Louis Cardinals.
Some of the coverage of this event portrays LaRussa as a guy with no sense of humor.
Google Taking TV Ads Online
Google is reportedly readying a service that will allow advertisers to distribute ads across not only television through Google TV Ads, but through YouTube as well. According to the Wall Street Journal, the service is called Google TV Ads Online, and will be launched within the next several months.
Developers Taking Advantage of Best Buy’s API
Last month Best Buy announced a new social and API-driven initiative to give its web business a boost. The Best Buy Remix Developer Network comes with an affiliate plan that lets developers earn commissions if the traffic they send to BestBuy.com results in a sale.
SMX West: Personalized Search Taking Stage
When someone searches for the term "dog," they’re very likely interested in our furry friends. But a few folks might be curious about digital on-screen graphics, and won’t want to dig through stuff about rottweilers and retrievers. So personalized search remains as important as ever.
Spam Taking Advantage of Trust
I am going to go on record offering you this powerful life-changing advice that will be the most valuable information you ever consumed. Sound familiar? If you pay attention to spam you can view the trends and see where it is going before it even goes there. One of the big trends that is rarely talked about is how hard spammers hunt hard to find credible sounding words. In spite of being on the do not call list, every day I get a call from the message center, the card center, the consumer center, or the national consumer protection foundation, etc.
Amazon Taking On French Law
Online retailer Amazon.com will pay 1,000 euros ($1,500) a day in fines in order to offer free shipping in France while it appeals a December court ruling that made the practice illegal.
Jeff Bezos, chief executive officer of Amazon, sent an email to customers of its French Web site stating Amazon will continue to offer free shipping while waiting for the outcome of the appeal.
Topix Co-Founder Taking On Google
Rich Skrenta has a new startup called Blekko in the works, and plans to make a run at the search engine world with it.
Mobile Advertising Not Exactly Taking Off
We’ve reached the point at which the average person is sure to own a cell phone. He or she still isn’t too likely to surf the Web with it, however, and he or she is almost definitely opposed to mobile advertising. All of which points to the conclusion that mobile ads won’t take off in the way proponents have predicted.
The Interns are Taking Over the Googleplex!
The interns are taking over the Googleplex! Seriously, if you want to know why Google is so intent on reaching geniuses at an early age, you need look no further than today’s upgrades to Google Reader.