Tag: survey

Survey Finds Many Smartphone Owners Open to Targeted Ads

Compete has shared some data from its Smartphone Intelligence survey. The findings indicate that smartphone owners prefer personal and social apps, and that they’re open to targeted ads.

According to Compete, entertainment, games, music, social networking, and weather are the most popular app categories across all platforms. Findings include:

Survey: 62% Prefer iPods to the Environment

The Shelton Group has released some interesting survey results showing that the majority of Americans would like to "go green," but not at the expense of their own convenience. It’s not that the results are particularly surprising, but they are interesting in that they are broken down into what percentage of participants would be willing to give up what devices if they could help the environment.

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