We have all been there, “how the heck do they always get #1?” It is a constant frustration for many a client and, well, even myself occasionally.
Spam Sorts Sundance Successes
Unspam Technologies has a way to determine which entrants into the Sundance Film Festival are destined for stardom or the trash bin; they filter film descriptions through a Bayesian spam filter.
Copywriting Successes and Failures: A Comparison Of the Good and Bad
It’s about 7:00am and time to start my day. While my exact routine varies, one of the first things I always do is check email. As the flood rolls in, I have my finger poised on the delete button… aimed and ready to fire. But then something catches my eye.