In the SES session "Measuring Success in a 2.0 World", Matt Bailey, president, SiteLogic said, "The only way to get beyond 1.0 analytics is questions. Something no analytics software will do for you."
Washington Post Predicts Interactive Success
Silly name, but predictably intriguing, Predictify has made its way onto several major newspapers’ and blogs’ radar, and now onto their webpages. Washingtonpost.com is the latest to partner with the crowd-sourcing prediction platform, joining up with the New York Times, the San Francisco Chronicle, and ReadWriteWeb, among others.
Planet Discover Finds Local Success Normal
Bringing a sharply focused local search experience to local media sites means making disparate data play nicely together. Planet Discover CEO David Lenzen wields the pointy stick and tells Murdok more about it.
Idol Winner Has Download Success
Since "American Idol" for the first time has made downloads of performers songs available on iTunes, winner, David Cook has enjoyed great success.Cook’s "The Time of My Life," has been downloaded 236,000 times, reaching the number 1 spot on Billboard’s Hot Digital Songs chart and reaching the number three position on the Billboard Hot 100.
Blogging 24/7 Not Required For Success
You can’t blame the NYT for its weekend piece entitled "In Web World of 24/7 Stress, Writers Blog Till They Drop." The article isolates a couple of unfortunate deaths in the blogging community, then selects a handful of juiced-up bloggers to prove it’s theory that blogging can lead to bad health, or even death.
Yahoo: Ads Key To Success, Not Microsoft
In a letter to shareholders, Yahoo CEO Jerry Yang recounted the company’s strengths and said management will make its advertising services a must buy for marketers and publishers.
Sexy Micro-blogging Ensures Twitter Success
Perhaps it was an eventuality. All roads used to lead to Rome; now all superhighways lead to a crotch-shot. But this development is at least a testament to the power of the Twitter concept: the cybersex crowd has taken it up.If a message on Twitter is called a "tweet," is a message on boobik called a "tw…" –never mind.
Has Apple Seen the Height of its Success with Music?
At yesterday’s MacWorld keynote, Steve Jobs unveiled no new major music initiatives at iTunes or with the iPod line.
Success 2.0: Twitter Banned In UAE
Twitter apparently makes it too easy to find out your country sucks. Following the fates of Facebook, Orkut, MySpace, BoingBoing and presumably others, Twitter is no longer accessible in the United Arab Emirates.
SES – Metrics Challenges & Measuring Success
Meet the Web Analytics Players: Vendors from major web analytics services each cover different metrics challenges plus answer questions about measuring success and their tools in general.
Moderator: Frank Watson, Head Search Marketing, FXCM
Speakers: Chris Knoch, Principal Consultant, Omniture, Inc, Thomas Grant, Director – Internet Marketing Solutions, Unica Corporation, Kristen Nomura, Sr. Account Manager, Google Analytics.