Tag: strong

The Top Ten Ezine Tips (For Building a Strong Opt-in email Database)

1. Quality vs. Quantity

Without question the most important aspect of any publication is the quality of it’s content. However, as number one on the Top Ten List you need to look at the quality of your subscribers. Is it better to have a database of 20,000 lousy prospects for your business or 2,000 top prospects? Without doubt – you’ll generate more income from the 2,000 then the 20,000. Stay away from free swap subscriber services – generate your leads only through quality opt-in websites through Joint Ventures and reciprocal exchanges.

Harness The Power of a Strong Vision

What is your vision? How is this vision communicated to inspire you and your organisation? You don’t have a clear and powerful vision? Join the club. When I’m working with individuals, I’ve noticed that generally they fall into two distinct categories regarding having a strong vision. Either they’ve never really had the opportunity to understand the concept of having or defining their vision. Or they have a vision statement because they think they ‘should’. Remember, ‘shoulds’ represent other people’s expectations and therefore not things to which you a personally committed.

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