This is Web 2.0’s day in the sun. Since Yahoo! bought del.icio.us last December, traffic to the site has more than doubled. In July, user-generated content sites made up five out of the top ten fastest growing Web brands. What’s more, the traffic to particular social websites is neatly compartmentalized into demographic packets, which speaks to the advertising power these sites can offer.
SES: Marketing with Social Media
This is actually the first session that I covered at the San Jose Search Engine Strategies conference, but I did not get a chance to clean up my notes and post until now. It was a good session about a topic that is very close to the consulting practice of our PR and marketing agency.
Promotion via Social Networking, Search and Bookmarking
If you have been trying to get traffic to your site without paying for it, you must know by now that participating in online communities is one of the best ways.
Social Media and Content Discovery
I’ll admit I do little to dilute the concentrate of social media kool-aid, I’m a big believer in its power and potential, but there seems to be a disproportionate level of attention and posturing around content discovery these days — specifically, how you use social tools to help with content discovery.
Smart Social Networks – Defined and Compared
As I’ve seen more and more social networks launch, there definitely seemed to be an evolution happening.
ad:tech Chicago – Advertising with Social Media
ad:tech Chicago is coming along nicely. Coverage of the conference by Online Marketing Blog as well as DMNews and iMedia Connection is keeping those who were not able to attend well informed. Here’s the next installement of our coverage:
Just How Social is Social Media?
Social News Sites Can Be An Inluential Part of your PR.
Digg this Button On the Social Media PR Template
Social media influence is important for PR.
Social Search Changes
A few recent articles on social search got me thinking about how much search has changed and continues to change.
Friendster Awarded Social Networking Patent
Being a pioneer of social networking has its drawbacks and benefits. Though Friendster’s thunder was stolen by the likes of MySpace, Facebook, and Bebo, a social networking patent may give the company a back door to lost revenue recovery.