One of the things that social media is great at is soliciting and distributing user-generated video.
Blog Council Skepticism
I was just reading the blogs this morning (I have a Fast Company column due and am avoiding working on it) but the news about a new blog council caught my eye. In particular, I see Dave Taylor’s response and tend to agree with him. I’m pretty skeptical. Why?
How to Build Trust and Overcome Skepticism With Prospective Customers
Would you agree that people are skeptical of any salesperson or business owner? And that this skepticism is part of the marketing problems we all face?
GET MORE SALES BY REDUCING SKEPTICISM AND INCREASING DESIRE
Prospects buy from you because they want to enjoy the benefits produced by your product or service. Their desire for those benefits makes them want to believe everything you tell them. But skepticism makes them reluctant to buy. When their skepticism is greater than their desire — you lose the sale.
5 Sure Fire Ways To Dissolver BUYER SKEPTICISM
When making a purchasing decision, people have their “rip off radars” on high beam. They’re wary and so they should be — after all, they’re about to spend money so they want to be sure they’re not going to get ripped off, AND they want to be sure they’re going to get the absolute best return on their advertising dollar.