During a compelling presentation of Fortune Interactive’s SEMLogic demo, I realized a greater implication of the service than accurate search marketing – Mike Marshall and his team have managed to duplicate search engine functionality.
IT Marketing Secrets on Seminars and White Papers
In order to sell a solution, you have to build awareness that there is a problem. Once you have built that awareness, you need to build awareness that your firm can solve that problem.
Long Copy Secrets – Keys To Mental Engagement
Master copywriter Robert Collier often used a technique to get people to read more of his sales letters. You can use this same technique right now to increase the readership of your web pages and emails.
The 11 Secrets to Sales Leadership
In his classic book, “Think and Grow Rich”, Napoleon Hill discussed the eleven secrets of leadership. Recently, as I was reading the book, it occurred to me that the attributes of strong leadership and effective selling have a tremendous amount in common.
Google Secrets Revealed
A patent application from the Mountain View-based search engine company gives some insight into its PageRank technology.
10 Secrets to Get Your News Release Noticed
It’s difficult enough running the day-to-day aspects of any online or brick & mortar business, let alone trying to drum up new business as you go. But even if you have additional staff helping to get the word out about your products and services, location and prices, delivery and sales support, news releases can make your company grow faster.
Five Secrets To Successful Interviewing and Hiring
The technical communications profession involves a unique mix of technical and communication skills, which is not easy to find.
7 Secrets to Writing Inventory Procedures
With 1 Million would you:
Secrets of Product Development and What Journalists Write
Before I came out to California to work at Yahoo, I watched the business and culture of Silicon Valley from a distance. I read lots of the trade rags, tech web sites, and books about early Internet companies (the Netscape era).
Ad Copy Secrets Of The Rich And Not So Famous
1. Use a hand written letter on your ad copy instead of text. Write the ad on a piece of paper, scan it and publish the ad on your web page. Adding a personal touch will always increase your sales.