Fake Ad Spurs Ethics Questions For Papers
There are two likely reactions here: What's the big deal? and That doesn't sit right with me. Pick one for…
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Tag: papers
Local Bank: Tribune Papers Strive For Ad Bucks
The Los Angeles Times and The Seattle Times buffed up their websites to make them more local-friendly.
Whisper: Papers Plot Online Ad Network
Five major newspaper publishers may be ready to create a national ad network that will let them keep all of…
MTV And ROO Bring Video To College Papers
MTV Networks and Internet video company ROO have formed a partnership to offer a video player and customizable video channels…
Papers Get It Wrong About Google
It's newspaper billionaire versus tech billionaires as the man who would buy the Tribune Company (and dump the Cubs as…
Study Shows Marketing Power of White Papers
White papers bring great value to those seeking them, according to a major study of more than 4,000 business-to-business marketing…
Papers Do Video w/ Mixed Results
As the word “paper” becomes less and less a part of the newspaper world, things like video are becoming more…
Will Blogs Replace White Papers?
Blogs are bringing about changes in the way we live, the way we buy, the way we interact; giving a…
Yahoo’s HotJobs Partnering With 176 Papers
The company's deal with seven newspaper groups will give Yahoo a possible extension beyond job classifieds to working with publishers…
White Papers, Lead Generation – Key for BtoB Marketers
Complex sales cycles make the development of multi-modal marketing strategies critical.
