An in-development project at Google for discovering mobile content through search and enabling payment for it gives us another reason to believe Google will debut a phone and a wireless network.
Users Rely On Search For Health Information
About 65 percent of online health consumers say they click on results because of its relevance to a particular query while 16 percent choose a result based on the trustworthiness of it source according to a new JupiterResearch report, "US Online Health Consumer Survey, 2007: Understanding Search Behavior."
People Who Search Spend More
It seems like you get a new study each month that shows that people who search are people that buy. They may buy online or they may buy offline, but they buy. And the newest research shows that they spend more than people who don’t search—10% more in the case of home electronics buyers. So what does that mean to you?
Where is the Google Search Result?
I had a client ask me the other day where his traffic was coming from, since he couldn’t find his listing in the top few pages of search results for a keyword that was showing up in his analytics reports.
Search Isn’t Finding Candidate Stands On Issues
Though it is estimated 42 percent of voters use the Internet to find information about Presidential candidates, those voters are not being served as well as they could be.
What is Universal Search?
Organic search engine optimization, until recently, had been a fairly straightforward endeavor. The goal was to optimize the content on a website so that it would show up in the organic results on one or more of the major search engines – results that were comprised of nothing but other websites.
Facebook Discusses Personalized People Search
Facebook’s a formidable entry in the social networking field – we all know this. But the company’s announcement that it is also doing well in people search (indeed, in Facebook’s own words, it is the “[m]ost used people search engine on the web”) came as a surprise to many.
Fast Search Acquires AgentArts
Fast Search & Transfer has worked with AOL, Dell, and Vodafone, and calls itself “the leading global provider of search technologies.” And now Fast Search & Transfer has acquired AgentArts, which is a self-described “leading provider of recommendation and personalization solutions for music, video, games and mobile entertainment.”
Google Book Search Gets Text Layer
Google Book Search has, up until now, provided images of text; these were fine for reading, but not so great for anything else. So the service is taking a step forward and offering true “text layers” of many of its out-of-copyright books.
Search Is Where Your Campaign Starts
Setting up an online campaign can be complicated, and it’s hard to know where to begin. Lately, social marketing and blog marketing have been the buzz words, but if you’re just getting started, just like in anything, really, you should start with the basics. And the basics of an online campaign involves a tightly targeted search campaign.