Day 3 of SMX West kicked off with a group keynote titled Generation Next: Search In The Coming Decade moderated by Search Engine Land’s Executive Editor Chris Sherman and Gord Hotchkiss, President and CEO of Enquiro.The panel of speakers included representatives from the major search engines – Brad Goldberg of Microsoft, Larry Heck with Yahoo! and Peter Norvig of Google – discussing where they see search going in the next decade. Will search as we know it will survive?
SMX West: Personalized Search Taking Stage
When someone searches for the term "dog," they’re very likely interested in our furry friends. But a few folks might be curious about digital on-screen graphics, and won’t want to dig through stuff about rottweilers and retrievers. So personalized search remains as important as ever.
SMX West: Local Search Blends At Home
Local search figures prominently in predictions for the future success of online ads. Businesses should start now at gaining good placement for local searches.
SMX West: Tasty Blend Of Search, Retail
Universal search presents retailers an opportunity to reach searchers with more information than a few words of plain text.
Opera Dumps Yahoo Search From Mobile Browsers
Users of the Opera Mini or Opera Mobile web browsers will see Google take Yahoo’s place as the default search on March 1st.
SMX West: Universal Search Abides, Dude
The big thing in search brings more than text to searchers. Images and video figure in the universal search plans of the major engines.
Google Agrees: They Are Good At Search
No false modesty exists at Google when it comes to the search service that springboarded their success.
Yahoo Search Opens Up To Openness
Another component of Yahoo’s open content strategy comes as part of the site’s search service, with plans to open a development platform for search soon.
SMX – Search Marketing Expo
Search Marketing Expo West is three-day search engine marketing conference, organized by Third Door Media. Beginning from February 26 at the Santa Clara Convention Center, the conference will cover topics that involve not only fundamental and basic issues, but also up-to-date topics on future developments, forward-looking keynotes from leading authorities in search marketing and technologies.
Google Search API Questioned Again
Industry pros have never been fully happy with the results they receive through Google’s Search API.