One search engine that really caught my attention at the search engine strategies conference in Chicago was Teoma. Teoma is the search engine that powers Ask Jeeves, also knows as the ask.com search site. Teoma has made several improvements to its engine over the past year or so that has drastically increased its index and the quality of results generated. They have a unique method of ranking sites that Teoma likes to call “authority”. In addition, they have a Teoma toolbar and many of the advanced search features that other search engine have.
Link Popularity is About More Than Just Search Engines
Increasing link popularity is important in search engine optimization and effective linking can give a real boost to rankings.
Evaluating a Search Engine Friendly Shopping Cart
The objective of any shopping cart or e-commerce system is to allow visitors to shop on a business site for products they want. Not all search engines are created equal with equal capabilities. Some search engines are able to navigate through dynamic sites while others are not. Sometimes the search engines that are able to navigate through dynamic sites have problems indexing and navigating through the entire site.
The Future of Paid Search Advertising
The future is looking bright for the paid search advertising industry.
The Local Search Update
Duncan Parry recently examined the development of local search and its likely impact on PPC advertisers. Now he looks at recent developments in local search.
Anticipate How Visitors Search and Evaluate
If you want a truly successful site, it’s imperative that you learn to anticipate how your visitors operate. After all, your site is dependent on how your customers think, not how you think.
Getting Listed In German Search Engines
How does one get listed in Google.de? If you’re in the US Google will you automatically show up in Google.de? What other German search engines or directories are there for sites who want German-speaking visitors?
Reasons Why Your Web Pages Are Not Indexed by Search Engines
Many reasons exist as to why your site is not indexed in a particular search engine. I will discuss a few of the reasons why your site is not indexed. The majority of the reasons focus upon design techniques.
The Myth of Permanent Search Engine Positions
Reader question: I’ve just redesigned a Web site – the original was poorly designed and broke all the rules on meta tags etc. – but has great ranking on Yahoo, Google and AltaVista. How do I ensure that the new site retains the original’s ranking?
The Future of Search Engine Technology
By now you have probably read numerous articles predicting “What will happen in 2004” or “Can MSN take on Google”. While it is always worthwhile to look ahead and consider what may happen this year in the search engine industry, what about the things that we can’t quite yet predict? Instead of looking at what will happen this year, perhaps we should look at what must happen in the search engine space if Google, Yahoo and MSN are truly able to revolutionize search and enhance the user experience.