Tag: saving

Saving Our Bacon: Snort Security Holes and Strategies for Safe Network Monitoring

In April, a CERT advisory announced the discovery of two separate buffer-overflow vulnerabilities in Snort, a popular security-monitoring tool used for detecting suspicious network activities. This development was disturbing and ironic: system administrators install and run programs like Snort to improve security, and don’t often consider the possibility that the tools themselves might be attacked and exploited to create entirely new security holes. It’s therefore important to understand precisely what happened here, especially since the same mechanisms used against Snort could threaten other security tools.

Should You Really Pay Per Click? Cost Saving Alternatives

Many advertisers continue to use pay-per-click advertising because they are unaware of any alternatives. The fact is, there are very promising search engines that may be used as an alternative or supplement to a PPCSE campaign. Even if you have dropped your PPCSE advertising altogether because you cannot find that blend of quality, high-volume traffic along with a low bid price, you will want to consider these alternative search engines.

5 Secrets To Saving Marketing Dollars

Secret #1 Cut Out The Excess

Does size really count? Not in this case! Smaller can actually be more effective in the long run. Yes, you can actually cut down the size of your ad and run it more often to receive better results in most cases. The size of your ad does not produce the consumer confidence that consistency does! This first secret alone will save you tons of lost marketing dollars.

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