Tag: readers

Web Writing for the World: Five Tips On Writing For Global Readers

They’re on the web in great numbers, they are your users, and American English is not their first language. They may be across the world or across the street. Who are they? They are global readers, and if you’re doing business on the web, you can’t afford to dismiss them. Global Reach at http://www.glreach.com/globstats/ estimates that 510 million non-native English speakers will be online by 2003. That’s more than half the online population! How can you welcome these global users and make your site easy for them to use? Here are our five writing tips for making your web site universal.

Make Your Readers And Customers Love You – Tell Them How-To Do It!

One of the bits of feedback I’ve gotten many times from my ezine readers is that they want more how-to articles. Everyone tells them “what” to do to: build their business, drive more traffic to their websites, make more sales, etc. However, very few people tell them “how”. Many readers have told me that they really want step-by-step how-to articles. Newbies to your business are looking for this same how-to information.

7 Great Readers’ Sites

A few weeks ago, I had the privilege of writing content reviews for a small number of web sites, some of which needed a bit of assistance. Following the review, I was overwhelmed with an avalanche of requests from other web site creators asking for content reviews of their sites. As I tackled the challenge of evaluating the number of sites submitted, I was pleasantly surprised to discover phenomenal services, products and ideas that truly deserve applause, but more importantly I discovered numerous sites that illustrate the use of good web site content.

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