It may be necessary to stop using words like "neat" and "cool"; it’s possibly time to put on a tie. A new push involving Google Earth stresses all the practical (and somewhat implausible) reasons cities should create 3D models of themselves.
Google Goes Back Over Adsense Referral Program
Two weeks ago, Google announced some changes to their AdSense Referral Program.
Ask Displaying Google Ads through its Contextual Ad Program
So you want to get into the arbitrage game by serving Google ads on Yahoo? If so, you have quite a few hurdles to overcome. Google’s quality team is gunning for you, countless advertisers are watching their logs, and just about everyone under the sun is excluding you from their content network campaigns. What’s a gray hat arbitrager to do? Perhaps the answer is a back door method to arbitrage Google ads.
Bebo’s Own Open App Program
Oh, OpenSocial. How utopian. How idealistic. How run-by-Google.How not actually what Bebo decided to go with for their Open Application Platform, announced today (CNET coverage), despite having joined the initiative last month. Instead, their platform is set to be Facebook-compatible, making it easy for developers to port their Facebook apps to Bebo. Which, you know, they’re all just dying to do.
YouTube Ad Partner Program Extension
Back in May of this year, YouTube began allowing its “most popular and prolific original content creators” to become partners and receive profits from ads displayed alongside their videos, and other revenue sharing models.
YouTube Expands Partner Program
Thanks to an expansion of the YouTube Partner Program, video makers’ odds of earning money on the video-sharing site just got a little better; partners will actually be included in the ad revenue-sharing process.
AOL Spreads Its Privacy Education Program
AOL announced a program that will help Internet users understand behaviorally targeted advertising, along with providing mechanisms for opting out of such targeting.
YouTube Expands Partnership Program
Google’s YouTube has announced the expansion of their partnership program to include many popular video content creators. The move seeks to offer a way for popular videos to monetize their popularity, by sharing in some of the revenue YouTube collects from AdSense ads.
Is Google Shifting Site Targeting Program to CPC?
At least one panelist (David Szetela) on the Ad Program Strategies: Compare and Contrast panel here at SES London, argued that while he liked the control of Google’s Site Targeted flavour of content targeting, he wasn’t so fussy about the CPM-based pricing model.
Microsoft Academy Marketing or Technical Program?
So as most of you probably already know by now, when I graduate from the University of Kent in June 2007 with my BSc Honours Degree in Information Technology, I want to work for Microsoft, more specifically in either the MSN or Windows Live Division!