Tag: privacy

Google Alleviates Privacy Concerns About Flu Tracker

Yesterday Google announced its Flu Trends tool, which tracks outbreaks of the Flu. Of course like with just about everything Google does, there are critics, and very often the concerns of these critics stem from privacy issues. This case is no different. So before the speculation and criticism spirals too far out of control, Google decided to nip it in the bud, and address these things right away. A post at the Official Google Blog says:

Americans Anxious Over Online Privacy

The majority of Americans are concerned about what is being done with their personal information online according to a new poll from Consumer Reports.The poll found that 82 percent of people are concerned about their credit card numbers being stolen online, while 72 percent are concerned that their online activity is being tracked and profiled by companies.

Google Enacts New Privacy Precautions

You’ve probably seen more gracious behavior from 6-year-olds who have lost a game of Monopoly.  Still, even if the company’s not thrilled about it, Google’s agreed to take new steps to protect users’ privacy.The main development relates to anonymizing IP addresses on corporate server logs after nine months instead of eighteen.  It’s no secret that the EU regulators and other watchdogs pushed Google on this point for a long time.

US Senate’s Response To Online Privacy Laws For Advertising

The US Senate is holding a series of hearings on online advertising, behavioral targeting and privacy to determine whether they should consider legislation protecting consumers online in these areas. The Senate has turned to Google, Microsoft, the FTC, Facebook, privacy watchdogs and others for their opinions in the matter. Some, like Google, welcomed a “comprehensive privacy law that would establish a uniform framework for privacy and procedures to punish bad actors.”

Google Does A Little Privacy Razzle Dazzle

The Center for Democracy & Technology’s analysis of behavioral ad targeting done at the ISP level, which claims such targeting "may run afoul of federal and state wiretap laws," comes at a pretty convenient moment for Google. Both the search ad company and the CDT are testifying in front of the Senate Commerce Committee this morning for a hearing about behavioral targeting and privacy.

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