Tag: picture

IS A PICTURE REALLY WORTH A THOUSAND WORDS?

The great debate: how much copy you should have on your site, particularly on the home page?

Do you subscribe to the idea that a picture is worth a thousand words–and therefore images, not a lot of text, should be the main thrust of your home page? Or do words have more power to capture a visitor’s attention and compel them to buy–meaning you should aim for powerful copy?

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