Four Strategies for Persuasive Writing
Most folk don't enjoy having to write proposals, memos, reports and the dozen other things that seem to get in…
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Tag: persuasive writing
The World’s Greatest Sales Letter
It all started innocently enough. One day I got one of those marketing letters in my email box. You know,…
Don’t Write Like You Think…Write Like You Talk
The Internet has provided us marketers with an amazing opportunity. It's leveled the playing field - regardless of your background,…
How to Write Copy That Turns More Website Visitors into Buyers
You're getting lots of visitors, but not a lot of sales. How can you increase the number of buyers without…
How Great Copywriting Sizzles For The Sale
Great copywriting really ticks me off. No, I mean it. In fact I think I already wrote an article about…
Writing Effective Sales Copy
Whether you run a home-based business or Microsoft, one thing is always true: products do not sell themselves. So what…
Eight Quick Ways to Make Copy Sell
When something isn't selling online, people automatically start assuming things like, "Internet businesses never make any money," or, "My product/service…
Make Your Headline Scream “Benefit! Benefit! Benefit!”
When it comes time to write your headline, be it for your sales letter, web page, or advertisement; always ask…
Data Delivers Credibility
Over the past couple of days I've been setting up visitor counters, so people in another organization can accurately count…
Marketing Tips for Steady, Long-Term Traffic & Sales
Marketing an internet business requires consistent effort to be effective. "Consumable" advertising is that which needs to be constantly repeated,…
