Our trusty Doug Caverly woke up this morning on California time and hoofed down to the Search Behavior Research track at the Search Engine Strategies conference in San Jose. After grooving a little too much to the Radiohead intro, Doug relays insight from Yahoo’s Anne Frisbie.
Micro Persuasion 2.0
Now that this blog is over a year old, I feel it’s in need of a bit of a design refresh. So, I am playing around with the different blog templates TypePad provides.
Perception Persuasion Behavior: PR at Work
Managers – the business, non-profit and association sort – really need to get this down pat if they are to meet their managerial objectives.
A Conversation with Steve Rubel, Micro Persuasion
Steve is Vice President Client Solutions at CooperKatz, a New York PR firm, and author of the Micro Persuasion blog. He is arguably the most prominent and influential blogger in the PR profession either side of the Atlantic.
Micro Persuasion Blog Name Becomes PR Brand
I am very pleased to announce that today I became an “intrapraneur.” CooperKatz & Company, my employer, is launching a new practice that will carry the Micro Persuasion brand.
Rapport: The Magic Key To Persuasion
When it comes to being influential with people, my good friend David Barron likes to say “inside of rapport, anything is possible… Outside of rapport little is possible.” While David goes into much more depth on Rapport in the Foundations of Persuasion, I wanted to spend some time on this topic today.
Six Core Secrets Of Persuasion
Have you ever had the feeling you just don’t have what it takes to influence anyone you come in contact with? I know I once felt that way until I started studying persuasion and influence. The truth is, we all have persuasion power, and it builds on core mechanisms of how our minds work. This article has some key aspects of influence that anyone can access immediately.