SuperPages.com wants local business reviewers and is willing to pay any amount of vanity for them. The online directory unveiled its “Reviewer of the Week” program, an effort to meld local search and social networks.
Pubs vs. Online Social Networks
It’s 3.30AM in the morning, you’ve been awake now for a couple of hours after getting up for a drink of water.
Gay Community More Active In Social Networks
Extrapolate all you want about why it is or whether it’s good, the gay, lesbian, and bisexual community has found a home online in social networks, taking to the new medium like rams to, well, other rams. According to a poll by Harris Interactive, the GLB community is much more active in Web 2.0 than their heterosexual counterparts.
Social Networks Impact Mobile Society
Social networking sites like MySpace and Facebook have changed the Internet and are now changing the mobile society as well. A new report from ABI Research titled Mobile Social Communities says that social networking is going to have a major impact on mobile phones.
Networks Want Their Own YouTube
Old media is slowly waking to see the potential of online video content. CBS is a good example of this. Back in October YouTube launched a channel for CBS that has developed into a successful partnership between old media and new media. CBS has uploaded close to 300 clips since November to YouTube. Around 15 million people have viewed the clips.
Social Networks Launch Brand Awareness
An interesting case study from Hitwise succinctly illustrates how social networks can serve as a launching pad to mainstream brand awareness. They’ve done this by tracking the rise in popularity of British rock band Lil’ Chris.
Opera Mini Socially Networks
Today Opera Mini launched an upgraded version of the popular mobile browser which enhances social networking on mobile phones.
Can Shopping Be Combines With Social Networks?
Looks like the American Marketing Association has its eye on social networks like MySpace as the shopping malls of the Web era.
Making The Most Of Social Networks
Search Engine Marketing is now the standard online, a beeline to a measurable ROI. But as marketers try to wrap their heads around social networking, and invent ways to utilize it to their advantage, it’s becoming clear that the branding opportunities are quite appealing, nearly boundless, limited not by money, but by imagination.
Marketing Through forums and Social Networks
When Yuri interviewed me one of his questions was in regards to finding clients through forums. I thought I’d expand a little on that question and talk about how to use forums to market yourself and your business.