Why Branding Matters in B2B Marketing
Strewn around my house are pens, coffee cups, calculators, USB memory sticks, and assorted swag from various companies I've met…
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Tag: Marketing
What’s the Most Important Blog Marketing Secret?
This article is the first in a follow up series on a popular article I wrote last week making the…
Cross-Discipline Bundling in Online Marketing
The web designer wants you to just trust him, and not to listen to the sales department. The sales department…
The Marketing Tactic That Gets 5 Stars
Quick: Which online marketing technique, according to Foresee Results, is used by 72 percent of the top Internet retailers and…
Convergence of Search and Social Media Marketing
I know that Jordan already linked to my Podtech interview with Jennifer Jones, but social media guru (and blogging buddy)…
The Real Goal of Search Marketing
Great post by Melissa Burdon at grokdotcom on the real goal of search marketing—conversions. If you've been reading this blog…
Hotel Online Marketing
In order to compete with online travel agencies, hotels have begun to shift their money into online marketing according to…
Brilliant Marketing Ideas from SxSW
Over the next week, I'll posting some of the other insights I will be taking from the event, but in…
Managing Your Online Marketing Strategy Time
The most valuable thing that you have when you’re marketing online is your time. Every second that passes means money…
Cisco Bets on Social Media for Marketing Strategy
In addition to their acquisiton of Five Across, which makes social-networking and forum software to help companies improve their internet marketing…
