Five Web Marketing Myths Exposed
Myth No.1: Build it and they will come Traffic is everything. As thousands of webmasters have already learned, you can…
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Tag: Marketing strategy
The Bible – The Source of All Copywriting Secrets
I've been a student of the Bible for practically all my life. There is a lot of reason why this…
Know Thyself and Thy Business
I recently interviewed a prospective client. I asked her to briefly describe what she did. She said it was complicated,…
Give Away Gross For Increased Profits
Suppose you produce a super widget that sells for $50.00. If Charlie comes along and says, "Hey, I can sell…
Go Niche!
Understanding the Cost of Going Broad If you try to sell anything to anyone, you’ll quickly hit a wall. Even…
eBooks: Free Marketing Tools That Promote Your Product
When I first decided to publish an eBook I wanted to test the market, so I produced a free eBook…
What’s the Big Idea?
Can't move any products? Maybe the problem is you don't have a BIG IDEA. What's a BIG IDEA? A BIG…
Branding Basics
Branding is the process by which you attempt to differentiate your business from your competitors. Just as a brand will…
Customer Personality Types: Does It Matter?
Marketing types are fond of classifying people into categories. Here are four which I took from "Differentiate Or Die," by…
How to revive a failing MLM? Purchase Leads
Let's face it you only have so many friends and family members that you can call to try to recruit…
