How Did You Get Here?
When marketing your website, it's important to know which of your efforts are producing results and which of them are…
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Tag: marketing analytics
Which Ads Work and Which Ones Don’t
Someone (I really wish I could remember who) once said, "Half of all advertising money is wasted. The only problem…
Case In Point: Getting 24% ROI On Email Campaigns
So often we hear of individuals who get exceptional returns-on-investment from their advertising campaigns. However, what we don't often hear…
Losing Subscribers Can Be Good For Your Newsletter!
"Did I read that right?" I hear you say. "Why, when I have struggled so hard to build up my…
Quality vs. Quantity
Its starting to become common-place to hear of a company whose affiliate program has hit the 10,000 or higher mark.
DO YOU WANT IDIOTS WORKING FOR YOU?
Recently I was asked "We have been running a lot of straight and to the point ads and getting very…
Doorway Pages & Marketing
Doorway pages, just as the name implies, are web pages designed specifically to lead you somewhere else. Lets say you…
What Color Are Your Marbles?
We all know that network marketing is a numbers game. But I really don't feel too many of us truly…
Primer: How to Test Your Ads & Improve Your Profitability
It's so easy to blow through money when marketing a website. If you're like many new entrepreneurs, you may have…
Weighing Risk and Reward
For years, one of my favorite quotes has been "you can't steal second base with one foot on first." Too…
