As business, non-profit, government agency or association managers, what they’ll tell you they DO know is, “PR is pretty much all about press releases, broadcast plugs, brochures and special events.”
The Top Five LAN Security Issues Facing IT Managers Today
IT managers face many difficult LAN security issues today, but are confronted with a huge array of established and emerging security technologies that promise to deal with these issues.
Women Managers Leaving Corporations for Entrepreneurship
Increasingly, women managers are choosing to “opt out” when corporations fail to meet their professional needs.
What People Think Can Kill Managers
By delivering a body blow to their operation when business, non-profit, government agency or association managers, with public relations reporting to them, overlook assembling the PR resources and action planning needed to alter individual perception leading to changed behaviors among their most important outside audiences.
Managers, Want a Killer Edge?
Business, non-profit, government agency and association managers with public relations reporting to them are likely to miss achieving a killer edge when they focus strictly on communications tactics like press releases, special events, broadcast plugs or brochures.
PR When Managers Take Control
Things can change fast! Tactics will probably no longer dominate the public relations plan. Instead, when needed, they’ll hopefully assume their properly limited role as the primary means for moving a publicity message from one point to another.
What Managers Might Not Know About PR
O.K., you manage something like human resources, distribution, special projects or finance for a business, non- profit, government agency or association. And, oh yes, you’re pretty darn good at what you do.
Managers: Don’t Write Off Public Relations!
There are those among America’s managerial cadre who will write off public relations because they’ve been getting little more for their PR dollar than brochures, special events, reporter chatter and press releases.
Managers: You Know YOUR Job, but What About Public Relations?
Sure, you’re a business, non-profit, association or government agency manager specializing in activities like sales, human resources, distribution, finance, program management or any of many other operating functions.
Managers: Should Your PR Budget Stress Tactics or Strategy?
If public relations tactics like special events, brochures, broadcast plugs and press releases dominate your answer, you’re missing the best PR has to offer.