Search Engine Optimization has become inextricably linked with linking schemes over the last couple of years.
Linking is Queen
If content is king, then linking is the queen that shares his throne. We have all heard about adding content to your site to give the search engines fodder to consume.
Linking for Traffic not Positioning!
With more and more experts and search engine enthusiasts claiming the right way and the wrong way to handle link swapping, link exchanging or reciprocal linking!
Power packed linking strategies
If you’ve been sitting and wondering why the traffic to your website is trickling in to your website ever so slowly then this article is intended to help you add some much needed oomph to your marketing campaign by using a linking strategy.
Why Some Experts Are Completely Wrong About Linking
Why Some Experts Are Completely Wrong About Linking And How You Can Get Your Website Marketing Back on Track!
Keyword Phrases in Linking Text
Often simple things really matter. And the use of keywords in linking text is one of those simple things that turn out to be hugely important. Linking text, sometimes called anchor text is the clickable text that takes people to another page or resource. You need to choose that text carefully.
Linking Out is Good
Many websites I come across don’t have a single link to another website. Ask the webmaster why not, and the answer you get is simple enough: “If I link to other websites people might leave my site.” At this point I break the news that site visitors will leave your site. And there’s nothing you can do about this.
How to Market Your Web Site with Ethical Linking
Your web site’s search engine rankings are determined in part by the popularity of your site. This link popularity is a function of the quality and number of other web sites that link to your site. Generally speaking the more quality inbound links to your site, the higher your site will appear in the SE results for relevant search phrases.
Why Linking To Your Competitors Makes Sense
Most webmasters know that reciprocal links are a great way to increase search engine rankings and boost targeted traffic to their websites. Many of them also believe that linking to a competitor’s website is a mistake. I couldn’t disagree more. Why? Let me explain…
Reciprocal Linking Overload-Any Old Link Back Will Do?
So you want to get a Google top page rank and get your site listed on the first page when an internet surfer types in your keywords, right?!? Of course you do. At one time it was extremely important to get as many sites linking to you as possible, so the Google bots would spider your site, see all of these sites linking to you, and determine that your site must be of some importance because so many others are linking to it.