How to Win a News Reporter’s Heart
Every have trouble convincing a news reporter to cover your story? Here's how to solve that problem. Like all other…
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Tag: journalism
The “Strange Avalanche Iceman” Headline Technique!
Curiosity. Intrigue. Mystery. All strong components that grab readers of your headlines by the ear a quite literally drag them…
A News Release is Not an Ad
You sent out a news release. Then a newspaper or a magazine (or both, oh happy day) published an article…
The Writer’s Dilemma: Should You Write For Free?
If you're a professional writer, should you ever write for free? I used to be adamant that that way lies…
So You Want To Be The Pope…or a Newsletter Editor
You think that's a silly title, huh? It's not - there are plenty of similarities. You just haven't thought of…
Secrets to Savvy Press Kits
WHO NEEDS A PRESS KIT Press kits aren't just for big corporations anymore. Whatever your line of business, be it…
24 Press Release Secrets to Attract Media Attention
Crafting a press release that captures media attention requires more than just a compelling headline. It demands a strategic approach…
