WebProWorld
Results from an interesting study with a different spin on social media were released by Nielsen Norman Group. These things often look at social media adoption by businesses, but this one looks specifically at social media adoption within enterprise intranets.
The study found that many of the most successful social media initiatives on company intranets began as underground, grassroots efforts by front-line employees. They were later adopted and sanctioned by higher-level executives.
Today the WSJ profiles a number of video search engines that actually seem to be getting smarter. Instead of relying on external meta data to determine the content of a clip, these engines are looking to data internal to the clip itself—including dialogue and people (or characters) appearing in the clip. And yep, one day YouTube might not be the #1 video search engine (although they may still be the #1 video hosting site).
Wiep Knol put together a fantastic document on internal and external linking values.
A post by French blog Zorgloob has raised a flurry of rumors about Google organic rankings being influenced by Google AdWords advertising.
Zorgloob posted screenshots from an internal Google tool that assigns scores and classifications to Google’s organic listings raising questions about the way the Google SERPs are determined.
French Google blog Zorgloob has what they say are screenshots from a Google employee showing a certain “GG Score" value in action.
Ferris Research, one of the first to cover enterprise wikis (Jeff Ubois wrote about them four years ago), has a new report that internal wikis will go mainstream by 2010. Essentially, by then the knowledge base use case will be common and wikis will be the natural vehicle.
Many companies are not aware of the different roles that various departments in their organization will fill when they begin to work with an outside SEO firm. What follows is a demonstration, in play form (bear with me), of which internal departments are involved in a typical SEO campaign and why. It also demonstrates some of the resistance that may be felt by those departments as well as what valuable contributions a company can make to help its SEO firm craft a successful campaign. The Players
The core of the Internet is pages with links pointing to and from them. That’s why it is not only important to have something to get links to, but to link from a page.
The CLR can optimize string management by maintaining an internal pool of string values known as an intern pool for each .NET application.
This is Part IX in an (epic) Series on Functional Web Analytics.
