June seems to have been kind to CBS Interactive, as the media corporation released some encouraging numbers from Nielsen this afternoon. More than half a dozen properties posted some very impressive growth statistics.
Obama Increases Lead On McCain In Online Advertising
Senator Barack Obama’s campaign ran a more sophisticated online operation during the first six months of 2008 and Obama leads Senator McCain in site visitors, candidate searches, and display ads, while the McCain campaign leads in video views, according to a study from comScore Ad Metrix.
Carat Increases Online Ad Forecasts
Everyone wanting to believe the recession won’t hurt online advertising’s growth has been given something new to clutch. A report from Carat, a large media organization, claims spending in this area will actually be higher than it first predicted.
Cyber-Bullying Increases
Around two-thirds of children who say they have been bullied online have not received any previous form of harassment according to research from the University of California at Riverside published in the Journal of Adolescent Health.
Traffic To Microsoft Increases (Slightly)
As a search competitor, Microsoft is pretty much a failure – both comScore and Hitwise saw a drop in its already-small market share during October. The corporation is far from finished, however, and it seems that traffic to Microsoft’s many sites actually rose.
Black Friday Site Traffic Increases 52%
Online traffic to Black Friday advertising websites is rising earlier in 2007 compared to 2006, Hitwise reported today. Online traffic to a custom category of Black Friday advertising websites increased 52 percent for the week ending Nov. 10, 2007 compared to Nov. 11, 2006.
Facebook’s London Audience Increases
New York’s network on Facebook is impressive, but not the biggest out there – both Vancouver and Toronto have it beat. London’s the dominant location, however, and a Facebook employee made note of this fact over the weekend.
Google Increases Search Share in January
It’s no secret that Google is the top dog in the realm of search. Perched atop the mountain, the company has yet to be knocked off of its perch, or even face any serious threat to its dominance in the industry. According to January’s figure, don’t look for that trend to change anytime soon.
Search Tool Increases Online Sales For Retailer
Fry, Inc, a ecommerce design, development and managed services provider, has announced that the Web site design and re-launch of ShoeMall.com increased sales for the online retailer by 44 percent in 2006.
Microsoft Increases Computer Training Funding
The “Wizard of Redmond” better known as Bill Gates announced this week Microsoft would increase funding for its Unlimited Potential (UP) program while delivering the keynote address at the Microsoft Government Leaders Forum Europe in Lisbon, Portugal.