A lot of big companies – from Google to CNN – are interested in “going local,” and, to be honest, it seems that those companies have the money to do whatever they want. But “going local” isn’t easy; Backfence.com, which focused on a number of smaller communities, is going out of business.
Topix Reinvented As Hyperlocal News Portal
The news aggregating site at Topix.net has a new complementary domain at Topix.com, and a renewed focus on the local audience that CEO Rich Skrenta thinks can be a difference maker for the site. Oh, and just call them Topix.
Hyperlocal Focus Will Relaunch Topix
Rich Skrenta of Topix.net thinks that the time has come where local community will drive Topix to greater heights, and that community-driven content merits re-organizing the site to emphasize it.
Stealth Hyperlocal News Network Targets Newspaper Monopolies
A stealth project called Pegasus News plans to launch a beta test in Dallas in late 2005 to distribute local news content and advertising via the web, e-newsletters, RSS feeds, a daily print edition, SMS messaging and other mediums, according to an inside source who contacted me.