Google wants its MTV and has tapped Viacom to team-test a video distribution model intended for use by consumers, web publishers and advertisers. Under the deal, Google will distribute ad-supported content from MTV Networks.
Google Snares Fox In Exclusive Net Deal
Hot on the heels of news of Google’s agreement to run MTV Networks’ videos on its AdSense network, Google has announced a blockbuster deal that will have it powering search and keyword targeted ad sales on MySpace and other Fox Interactive Media properties.
Google Maps Remembers Your Address
Google’s Maps team has implemented a little feature that has been present for a while in competing products like Windows Live Local – the ability to save locations.
UC Libraries May Join Google Project
The University of California (UC) system could take part in Google’s book-scanning project, and would make 34 million volumes available to the search engine.
Google/AP Deal To Spawn New Product
For many publishers and news providers, being included in the Google News index is a good thing. It’s a traffic driver. For the Associated Press, it’s another matter because AP content is syndicated in publications worldwide. Google has agreed to a licensing agreement with the not-for-profit organization to avoid further legal entanglements.
IAB, Google, Yahoo Defining Clicks
The Interactive Advertising Bureau and Google, Yahoo, Microsoft, Ask.com, and others have established a working group to define a standard for clicks, in an effort to identify valid and invalid ones on search advertising.
Google Radio Ads Could Get Personal
On his way to a hot date, Joe Goodguy flips on his satellite radio. A voice comes over the car speakers, “that’s what you’re wearing?” Joe eyeballs his “good shirt” and second-guesses. Voice: “The Shirts Chicks Dig store is two lights ahead.”
Google, Apple Join Khronos Group
The Khronos Group, which focuses “on the creation of open standard, royalty-free APIs,” has attracted some powerful new members. Google, Apple, Dell, and several other companies have joined the consortium. Khronos made the announcement at the SIGGRAPH conference and exhibition in Boston.
Google Code Offers Midterm Reports
The Summer of Code continues at Google, which presented a midterm report on the state of the project during the recently-held OSCON 2006.
Google, XM Partner On Radio Ads
Google will finally give its dMarc acquisition a workout as it disclosed an agreement with XM Radio to provide targeted advertising to its listeners.